Current Services
HispanicMagazineMonitor tracks advertising activity in Hispanic magazines in the United States. Media Economics Group provides competitive intelligence and ad spending estimates for more than 60 Hispanic publications distributed in the U.S. Hispanic market including Latina, Hispanic Business, Hispanic Magazine, People en Español, Selecciones, Vista and many others. 
 
HispanicWebMonitor tracks advertising activity on more than 200 online sites targeting the U.S. Hispanic market. Databases include thousands of copies of online creative executions by companies that have advertised online.
  
BlackMagazineMonitor, provides the most extensive coverage available anywhere of advertising activity in African American magazines in the United States, tracking advertising activity in 40+ major AA publications.
  
BlackWebMonitor, launched in early 2008, provides competitive intelligence and insights into those advertisers who are targeting African American online users.  BlackWebMonitor tracks advertising activity on nearly 100 AA sites in the U.S.

 
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 What our clients are saying...

"Media Economics Group produces the kind of insight that our business depends on for valuable decision making. The HispanicMagazineMonitor competitive intelligence service consistently surpasses our expectations."
   - Joseph M. Pilla, Senior Research Manager, Reader’s Digest


"HispanicMagazineMonitor is the most thorough resource for Hispanic print advertising tracking, allowing us to paint a very clear picture of the print competitive landscape for our clients. The media application is very user friendly and it holds data on the most complete list of publications targeting the US Hispanic market, from broad to niche.  The fact that the publication list is always growing is a testament to Media Economics Group’s commitment to maintaining the value of this resource by keeping the information current.”
  - Lucía Fernández-Palacios, Media Director, Dieste Harmel & Partners - San Francisco